Your Source for All Types of Commercial Vehicle Wraps in St. Catharines
We know it’s not just a sign, it’s your business.
Make the Most of Your Vehicle Wrap
While most business owners promote their company through television and radio advertisements, some have discovered the powerful marketing capabilities of vehicle wraps such as a van wrap or a truck wrap. If you’re one of the many businesses in the St. Catharines area looking to boost profits, it might be time to consider investing in wraps.
Continue reading to learn how to maximise your earning potential with a commercial vehicle wrap and how to work with the best signs and graphics company St. Catharines has to offer.
Benefits of Advertising with a Commercial Vehicle Wrap
You probably own more than one delivery vehicle if your business involves transporting goods from one place to another, but even if it doesn’t, there’s a good chance you own at least one company car that the manager or employees use to commute to work each day.
For a number of reasons, including the fact that you own the space, these vehicles’ sides make excellent mobile advertising spaces. You don’t need to give a radio station or a television network recurring payments in order for them to air your advertisement for a set amount of time. A commercial vehicle wrap costs only once to design and install, and unless you decide to replace it sooner, it can last for seven to ten years. However, within those years, individuals will have observed your fleet and become aware of your goods and services while travelling on highways, snarled in traffic, or while your vehicles are parked. Advertising with a fleet wrap is unquestionably the most economical way to build brand awareness and boost sales.
How to Ensure Your Fleet Wrap Works for You
But just because you’re sold on the idea of advertising with wraps doesn’t mean you should hire any sign company in St. Catharines to design and install your fleet wrap. There are several factors to consider in order to ensure that this powerful mobile advertising mechanism works for you and helps propel your business to new heights. After all, you’re going to be investing a significant amount of money here, and the last thing you want is for that money to go down the drain.
Here are four easy steps to make sure your fleet wrap works for you.
First, think about what you want to accomplish with your commercial vehicle wrap. Do you want it to entice customers to visit your store and make a purchase, or do you want them to visit your website and book your service online? If you want them to come to your store, it might be a good idea to highlight its physical address. If you want them to book online, including your website in the details is a good idea.
Second, have a professional graphic designer create your wrap. If you have an in-house artist who can handle the job, that’s fantastic. If not, you can always choose from the St. Catharines sign companies that have experienced graphic artists on their team. Remember that this will be seen by a large number of people, the majority of whom are potential customers ready to pull out their wallets or pick up the phone to do business with you. The images, colours, and information on your vehicle wrap must all work together to achieve the desired result.
Third, select the best company. With so many sign and graphics companies in St. Catharines, it’s easy to end up working with those who advertise attractive deals but deliver poor results. It wouldn’t take much of your time to do some research and learn more about two or three companies that have been around for a while. If they have several years of experience, there is a good chance they have a deeper understanding of the local market and can thus assist you with your goals.
Finally, keep your vehicle wrap clean and in good condition at all times. Digitally printed vinyl wraps typically last 5 to 7 years outdoors in the sun or rain, but they may not last that long if you don’t take the necessary precautions to keep them looking their best. Cleaning your vehicles with a high-pressure sprayer or taking your fleet to an automatic car wash that uses bristles to brush away dirt and grime is a sure way to wear or tear your vinyl wrap.